Listed by Sandy Murphy of Murphy Real Estate
Imagine owning a piece of history and prosperity in the heart of Lake City, Colorado—a town renowned for its stunning landscapes and vibrant outdoor recreation. For over 65 years, Lake City Sports Center has been a cornerstone of this community, evolving from a humble gas station into a thriving recreational vehicle sales, service, and rental enterprise. What sets Lake City Sports Center apart is not just its longevity, but its unwavering reputation for excellence and growth. Under the stewardship of its current owner, the business has seen remarkable expansion, with revenues soaring from $400,000 to $4,000,000+ over the past 27 years. This steady ascent reflects not only market demand but also the business's adeptness at meeting the needs of both locals and tourists alike. Located prominently along State Highway 149, Lake City Sports Center enjoys unparalleled visibility and accessibility, backed by breathtaking views of the Lake Fork of the Gunnison River. Its expansive 4,353 square foot facility includes everything needed for a seamless operation—a retail shop, showroom, office space, three large garage bays, and ample storage. Outdoor amenities such as gas pumps, fuel storage tanks, and a propane filling station further enhance its convenience and service offerings. What truly makes Lake City Sports Center a gem in Colorado's business landscape is its diversified revenue streams. Beyond traditional auto services, the business proudly franchises Polaris ATV, UTV, and snowmobile products, as well as Triton and Polaris aluminum trailers. It's also home to the region's largest UTV rental company, San Juan Adventures, and boasts a thriving jeep rental service with a loyal customer base spanning decades. Lake City Sports Center also has a productive snowmobile rental business. Moreover, Lake City Sports Center holds coveted federal outfitters' permits for snowmobile guided/ unguided tours and BLM tour permits for guided excursions on the Alpine Loop—an exclusive advantage that not only boosts revenue but also solidifies its position as a premier destination for outdoor enthusiasts. The potential for growth here is undeniable. With Lake City's reputation as a mecca for outdoor recreation, offering hundreds of 4x4 trails and 100± miles of groomed snowmobile trails. Lake City Sports Center is poised to capitalize on the burgeoning market of off-road vehicles, snowmobiles, and adventure tourism. It's not just a business; it's a gateway to experiencing the unparalleled beauty and thrill of the Colorado wilderness. As you consider your next venture, Lake City Sports Center presents a rare opportunity—an operation with a loyal customer base, established supplier relationships, and a team ready to support your vision. Whether you're an investor looking to expand into the outdoor recreation sector or an entrepreneur seeking a profitable enterprise in an idyllic setting, Lake City Sports Center offers the perfect blend of history, profitability, and future growth

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The data on this site was last updated May 16, 2026

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